Outbound Text Message Business Registration
New compliance rules around text messaging (10DLC A2P) went into effect September 1, 2023. Registration and approval is required for all businesses who wish to send any outbound text messages from 10-digit local phone numbers, including replying to inbound messages or sending automated text responses. Information about 10DLC A2P requirements, text messaging best practices and a checklist to prepare to submit your registration application can be found in the CallRail Help Center.
Register
Complete the form below to initiate your business' registration application.
The process to verify your business (brand) and text message compliance (campaigns) with our upstream partner Twilio, The Campaign Registry and mobile carriers is a multi-step process that can take up to 30 days. You will be notified via email by CallRail when your registration status changes. You will also be granted access to text messaging in CallRail applications upon full brand verification and campaign approval. If you have any questions about these requirements, the application, or your registration status, please contact CallRail Support.
Terms, fees, & usage conditions
By completing this form you agree to pay associated one-time registration fees and monthly text messaging registration compliance fees as detailed below. These fees will be included on your CallRail bill and paid on your behalf in their entirety as required. If your initial application is rejected due to non-compliance with regulations, you will be charged the one-time application fees for each subsequent re-registration. You also agree to comply with all usage, consent, and anti-SPAM regulations. Any violation of regulations imposed by carriers or The Campaign Registry may result in material monetary fines and penalties (up to $10,000 per complaint). As a customer, you will be held responsible for any violation fees associated with the phone numbers as registered to your business.
Fees and frequency
All Organizations Sending Outgoing Text Messages
Campaign verification fee
$15.00
One-time
Brand application fee
$4.00
One-time
Low Volume Text Organizations
<2000 texts per day
Mixed-use Campaign fee — low volume
$1.50
Recurring monthly
High Volume Text Organizations
<2000 texts per day
Enhanced vetting fee
*in addition to Campaign verification fee and Brand application fee
$40.00
One-time
Mixed-use Campaign fee — high volume
$10.00
Recurring monthly
Fee
Frequency
All Organizations Sending Outgoing Text Messages
Campaign verification fee
Brand application fee
$15.00
$4.00
One-time
One-time
Low Volume Text Organizations
<2000 texts per day
Mixed-use Campaign fee — low volume
$1.50
Recurring monthly
High Volume Text Organizations
Enhanced vetting fee
*in addition to Campaign verification fee and Brand application fee
Mixed-use Campaign fee — high volume
$40.00
$10.00
One-time
Recurring monthly
Submitting this registration form to CallRail initiates the registration process, but does not guarantee your business will be approved by Twilio, The Campaign Registry or mobile carriers. Please be sure your business practices, website, and text messaging protocols are up to date before submission to ensure successful approval and registration.
