Facebook

Seamlessly view call data with click data in Business Ad Manager by integrating CallRail with Facebook's offline conversions API. Elevate social media strategies with comprehensive call tracking covering clicks, call volumes, texts, and form completions for data-driven decisions and campaign optimization.

CallRail's direct call tracking integration with Facebook is a powerful tool that leverages call conversion data to craft a custom audience automatically. By strategically excluding previous callers from viewing ads targeting new leads, businesses can optimize their ad spend. Additionally, retargeting past conversions with fresh ads that encourage repeat calls can further enhance marketing effectiveness and customer engagement.

CallRail's custom audience feature not only enables the creation of lookalike audiences but also allows you to reach a new segment of individuals who exhibit similar traits to your established custom target audience. By leveraging call, text, and form data, you can enhance your advertising precision, driving the discovery of valuable customers.