Attribution

Understand how your calls are driving customer paths and revenue
Start a demo
Attribution dashboard with CallRail
arrow pointing down

App details

First Release

May 2024

Attribution Integration Overview

The CallRail integration with Attribution creates every inbound and outbound call as a visit and allows those calls to be included in Attribution's modeling.

Integration Features

  • Track inbound calls: All inbound calls are tracked with email address to tie any marketing activities to the user.
  • Track outbound calls: All outbound calls are tracked with email address to tie any marketing activities to the user.
  • Full Picture Attribution: Get attribution modeling for all your digital and call-related touch points to optimize your ROAS.