CallRail headed to Chicago our first Agency Summit at the St. Jane Hotel! We set a day of sessions tailor-fitted for data-driven marketing agencies focused on proving ROI, retaining clients, and improving new client acquisition, as well as product feedback opportunities with the CallRail product and development team.
CallRail's Agency Summit Key Speakers:
Megan Jennings | Unbounce
For the past 10 years, Megan has worked in the B2B SaaS space advocating for customers and helping their businesses grow and thrive. With a passion for leadership, customer success and brand experience, Megan leads a global team as the Manager of Customer Engagement at Unbounce — the world’s leading landing page and conversion platform. In just one year, Megan and her team grew their customer base by 50% by helping marketers achieve greater ROI with conversion optimization coaching, landing page audits, and custom data analysis. Throughout her career, Megan has worked with brands including Vimeo, the New York Times, World Vision and the Red Cross.
Jeff is a seasoned PPC advertising professional with Hanapin Marketing, the producers of PPC Hero and Hero Conf. He has a 15 year track record of success in digital advertising, and has developed and implemented strategies to substantially grow revenue and profits for a variety of lead generation and e-commerce businesses. Jeff shares his industry knowledge by writing for PPC Hero & Search Engine Land and has spoken at industry events such as Digital Summit Atlanta, Hero Conf and SMXL Milan.
Michael Sengbusch | Eletype
Michael is the CEO and co-founder of Eletype, an intelligent assistant for marketing teams that use Slack and MS Teams. Michael comes from an extensive background in technology and digital marketing, including helping build, lead, and sell a highly innovative digital marketing technology company. Winner of the prestigious 2014 Facebook Innovation Competition, Michael is a frequent speaker at conferences on topics ranging from digital marketing and social media to enterprise application development.
Allison Ward is Vice President, PR and partner at Walker Sands, an integrated PR and digital marketing agency for B2B technology and professional services companies. Allison is responsible for building and growing relationships with clients’ senior marketing leaders and ensuring the team’s efforts are contributing to business goals. She has also proven to be an effective leader in large integrated content marketing, web and video projects for PR clients. Ward is an active member of the Chicago community and sits on the board of the ITA’s Women Influence Chicago initiative.
Zack Bedingfield | CallRail
Zack Bedingfield is head of paid marketing at CallRail. Coming from an agency background, he brings diverse experiences in digital marketing to his current role. With a passion for helping clients and brands funnel their marketing spend into the proper channels so that no dollar goes wasted, Zack has applied his knowledge of the industry to scale up CallRail’s paid marketing strategy nearly 400% in under two years.
As Senior Manager of Partner Marketing at Sprout Social, Luke works with digital and social marketing agencies across the globe and Sprout’s social network partners to raise the bar for how we connect and collaborate through social media.
Bridget Graf | CallRail
Bridget is a product marketing manager at CallRail focusing on advancing the relationship with CallRail's agency customers. She headed the launch of the Agency Partner Program and continues to lead the Partner Program's growth. In her spare time, she's pursuing her MBA at the Georgia Institute of Technology with a concentration in Marketing.
