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Serving more than 200,000 companies worldwide, CallRail is the AI-powered lead intelligence platform that makes it easy for businesses of all sizes to market with confidence.

10 ways to optimize your website to get more phone calls

Check out our tips for improving user experience, tracking, and functionality of your website to get more inbound calls.

28 home services marketing statistics for 2025 (and why they matter)

These 28 home services marketing statistics look into key trends impacting today’s home services consumers and the companies battling for their business.

The #1 change your law firm can make today to increase lead conversion rates

Learn how law firms can make the most of every lead by using new technology like Convert Assist, CallRail’s AI-powered assistant for client conversations.

Better together: How integrating leading smart tools builds a better business

Discover how AI-powered integrations with CallRail enhance tools like HubSpot, Jobber, RingCentral, and Clio to streamline workflows, improve lead tracking, and boost efficiency for businesses of all sizes.

PPC budget: Essential tips for optimal ad spend

PPC budgeting can be a difficult task for any marketer. We've broken down how to make the best possible use of your valuable PPC dollars. (Calculator included.)

The fastest way to convert more leads (and keep your clients happy)

Discover how AI-powered tools can help agencies streamline lead management, improve follow-ups, and boost client conversions. Learn actionable strategies from industry experts in this webinar recap.

How missed calls could be costing your law firm $7M annually

This article highlights why firms must rethink their approach to missed calls and intake. Instead of spending more on marketing, let’s start by fixing the intake process because the clients are already calling. And with CallRail and MyCase, you’re ready to answer.

5 AI tools small businesses need (and 25 more to consider) in 2025

Discover the top 5 AI tools small businesses need in 2025 to boost efficiency, improve customer experiences, and streamline marketing efforts. Stay competitive with these must-have solutions!

6 steps every law firm needs to take to build a brand clients love

Learn how to build your law firm’s brand with 6 actionable steps. From SEO to PPC, stay ahead in AI-powered search and attract more clients online.

Roofing marketing essentials: Boost your business today

Roofing marketing is an essential aspect of running a successful roofing business. Learn how to increase your visibility, attract new clients, and boost your profits with these strategies.

Actionable marketing strategies that work in 2025

Turning strategies into action isn’t always straightforward. Here, we break down the biggest marketing trends of 2025 and show you how to apply them so you can build a marketing strategy that delivers real results for your business. Read now.

What is call tracking?

Call tracking is the process of determining how callers found your business. Marketing & sales can use call tracking data to measure the success campaigns.

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