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About 81 & Sunny
We are a digital media agency that respects our client’s media investments equal to that of traditional financial investments. After all, at the end of the day, this is truly what these types of investments inherently are. Compared to the days of old, we now reside in what has become an extremely competitive & complex digital environment that has been rapidly revolutionized by technology comprised of Programmatic Trading Desks/Auction Based Exchanges/Bids & Offers, Pricing Determined by Consumer Supply & Demand, Trainable Algorithms, and most importantly by Trackable ROI. We believe not drawing the parallel to traditional financial investments to be shortsighted, inaccurate and irresponsible. Our #1 Priority each & every day at EightyOne & Sunny is to leverage our client’s investments into digital media programs in order to grow their business & to prove success with 100% transparency into the data and analytics.
"We have been working with 81 & Sunny for the past four years. When I initially engaged their team, I knew I needed to do a wholesale rebuild of our paid media & SEO strategy. 81 & Sunny helped our team audit our previous strategy and map out how we could relaunch a performance-based approach that re-organized our programs around awareness, consideration, and conversion investments. They have helped us advance our paid digital strategy and reporting so we can now understand how each program and tactic contributes to revenue and ROI. These advancements have helped us increase our paid digital influenced pipeline over 180% for the last two quarters with optimized momentum behind us to continue to scale our programs and therefore overall pipeline and revenue."
— Matthew Garrett, VP Corporate Marketing at eSentire